Targeted PR for Tech Teams That Need to Do More with Less

In today’s economy, visibility matters more than ever. When customers go searching for solutions, you need to be in the conversation. But tighter budgets mean more competition—and being overlooked is not an option.

At the same time, you’re facing your own budget pressures. Funding a full-scale PR and marketing program may not be feasible right now. So how do you stay in the game and win more business?

That’s the challenge we see again and again this year:
You can’t afford not to build your brand—yet a full-on investment isn’t realistic.

The solution?

Targeted, high-impact OnPoint Projects that fill the gaps, drive results, and keep momentum strong.

At Lages, we specialize in agile PR and communications programs for B2B tech companies. Our decades of experience mean we understand the tech ecosystem—how to tell your story, get it in front of the right people, and deliver measurable traction.

Whether it’s media relations, content development, brand messaging, or analyst outreach—we deliver exactly what you need, when you need it, in a format that fits your budget.

Yes, we love long-term partnerships—and we have plenty—but we’re equally committed to helping growing tech companies make their mark when ongoing programs aren’t in the cards (yet).

Ready to make some waves?

Let’s build a project that fits your goals and budget.

Customized OnPoint Projects

Need a compelling story for a product launch? Building visibility in a new market? Want to make the most of a recent funding round? We’ll design a focused PR and Comms program tailored to your next move.

Think of Lages as your on-demand PR team—ready when you are.

Examples of OnPoint Projects:
  • New product launch visibility
  • Brand awareness for new market entry
  • Funding announcement strategy and execution
  • Thought leadership development
  • Media and analyst relations
  • Tradeshow campaigns
  • Social media programs
  • Share of Voice benchmarking

Packaged & Ready to Roll:

We’ve bundled two popular services to make it even easier to get started:

Tradeshow Booster Project

Maximize your presence at upcoming events with pre-show buzz, on-site support, and post-show follow-through. Click here.

Share of Voice Assessment & Report

Know where you stand vs. competitors and identify the messaging opportunities to sharpen your edge. Click here.

Let’s talk about what you need right now—and how we can help you get there.

Contact Beverly Lages at 949-453-8080
Or email beverly@lages.com

Prefer online? Fill out our quick contact form and we’ll get back to you shortly.

Turn Tradeshow Buzz Into Real Business Wins

Headed to a major industry tradeshow or speaking at a conference?

Make your presence count — before, during, and after the event.

Tradeshows are a big investment of time, budget, and internal resources. But when executed strategically, they can deliver real brand visibility and new business opportunities. The key? A communications plan that amplifies your presence and drives engagement.

That’s where our Tradeshow Booster Package comes in.

We help you build buzz, generate leads, and extend the impact of your event participation — with a curated set of digital assets and expert PR support.

What’s Included

  • Custom social media posts tailored for your channels (LinkedIn, X, etc.)
  • Email marketing program with a pre-show email series crafted for your target audience
  • Promo banner for use in your email signature, website, or pre-show advertising

Optional Add-Ons for Even Greater Impact

  • Media Landscape Assessment – Know who’s covering the event and how to get featured
  • Proactive Media Outreach – We pitch your story, new product, or announcement to key reporters and influencers
  • Press Release Development & Distribution – From writing to pitching to targeted outreach
  • News Wire Services – Use your own or tap into our discounted wire service with complimentary visuals (photos, graphics, etc.)

Running Out of Time?

Is the show coming up fast? No worries.

We’re remarkably skilled at delivering impact on a tight timeline. With strong media relationships and streamlined workflows, we move quickly — and effectively — to help you fight the clock and still show up strong.

Make This Tradeshow One to Remember

Let’s make sure your brand shows up — and stands out.

Contact Beverly Lages at 949-453-8080
Or email beverly@lages.com

The first step is a short discovery call to learn about your company and the event you’re attending. Then we’ll deliver a customized proposal with scope and pricing for your Tradeshow Booster Package.

Prefer online? Fill out our quick contact form and we’ll get back to you shortly.

Take the Lead: Assess and Amplify Your Brand’s Voice

Do you know where your brand stands in the market conversation?

If not, you’re not alone — and we’re here to fix that.

In today’s hyper-competitive B2B tech landscape, visibility is everything. To break through the noise, you need to sharpen your message and show up in the right places. That starts with understanding where your competitors are getting traction — and where you may be missing out.

Smart marketers aren’t just spending — they’re optimizing.

Wasted time and budget on low-impact media? That’s a luxury no one can afford. The key is benchmarking your brand against the competition, so you can align your PR and content strategy with what’s working right now in your space.

That’s where our Share of Voice (SoV) PR Package comes in.
We give you a clear, data-driven view of how your brand stacks up — and where the opportunities lie.

What You’ll Learn

  • Who’s winning mindshare in your market
  • Which topics, outlets, and tactics are driving real visibility
  • How your brand’s performance compares over time — and what to do next

What’s Included

  • Share of Voice analysis for your brand and three key competitors
  • Coverage of the last 6 months of media activity
  • Full report with packaged insights
  • Actionable recommendations to strengthen your positioning

Ready to Gain an Edge?

Take the guesswork out of your PR strategy.

Know where you stand — and how to climb higher.

Contact Beverly Lages at 949-453-8080
Or email beverly@lages.com

The first step is a brief discovery call to learn about your company and competitors. Then we’ll deliver a tailored proposal outlining scope and pricing for your custom SoV report.

If you prefer, click here for a Contact Form — fill it out and we will get back to you in short order.